BCEAO releases $ 6 billion for West African economies

The BCEAO has just made a liquidity injection of 3350 billion FCFA ($ 6 billion) at a fixed rate of 2% in favor of several banks of the UMOA. A total of 87 financial institutions participated in the operation. The Central Bank of West African States (BCEAO) made a further injection of liquidity to its member countries last week. In total, 3350 billion FCFA ($ 6 billion) were disbursed by the institution.

During the auction on September 14, 87 banks in the sub-region obtained an injection of liquidity at a fixed rate of 2%. With more than 1000 billion FCFA ($ 1.8 billion), it is the Ivory Coast which obtained the most important financing, ie 31% of the funds injected.

It is followed by Senegal with more than 580 billion FCFA ($ 1 billion), Mali with 466 billion FCFA (835 million $), Benin with 434.5 billion FCFA (777 million $) and Burkina Faso with 318 billion FCFA. ($ 569 million). Niger with 241.6 billion FCFA ($ 432 million), Togo with 219 billion FCFA (…

When Royal Air Maroc kills all hopes of its customers!

Subscribing for several weeks on the list of absent subscribers, the RAM has finally decided to communicate, not to respond to pressing requests from its customers, but to convey a message that provides information on the listening deficit in its communication process.

Royal Air Maroc

Through a video capsule disseminated via social networks, the national company Royal Air Maroc delivers “to its customers several messages strongly borrowed from hope, solidarity, patriotism and strength of resilience”, we read in a press release from the company.

And as if to show that she has heard the grievances of her unhappy customers, in a slightly offensive tone, she adds that “Royal Air Maroc communicates little but well ... In a video of just under 3 minutes produced by the Mosa├»k agency, known for its great expertise in communication, especially in crisis, the RAM delivers some strong messages to who knows how to listen to them ”. The agency is certainly known. But she only performs what happened during her client's briefing session (RAM).

The video launched, the speech is first of all patriotic, evokes patience, the strength of the company ... Then, the voiceover ends on a nice note of patriotic hope: “Thanks to you, our national star will always fly in the airs. And with all of you together, we will redeploy our wings ”.




RAM only listened to its management's own voice. Not that of its dissatisfied customers, who seek only to have visibility and above all to recover their money after the cancellation of certain scheduled flights whose promotion made believe that the company would revive its activity shortly.

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