E-commerce: Facebook launches the Business Suite application for SMEs

Technology: Facebook is continuing its strategy of developing e-commerce on its platforms, by designing new tools for businesses. Facebook is launching a new application for small businesses, allowing you to manage professional pages or profiles on both Facebook and Instagram.  Facebook Business Suite The tool is called "Facebook Business Suite". The platform explains that this app allows businesses to post to Facebook and Instagram at the same time, and manage and receive messages, notifications and alerts in one place. The interface will also measure engagement, visualizing the tool's metrics through an information tab on Facebook and Instagram.

"We first designed Facebook Business Suite for small businesses, but it's a long-term investment, and we hope to make it the primary interface for businesses of all sizes that use Facebook, Messenger, Instagram and WhatsApp," Facebook CEO Sheryl Sandberg said in a blog post yesterday. “Th…

Microsoft Teams enriched with a new Outlook integration

Microsoft has announced the launch of a series of new features to appeal to business customers of its Teams platform. Microsoft ends February with a new set of features for its Teams platform. The chat and collaboration module now includes more efficient and more integrated waypoints, designed to simplify group work for companies and encourage them to adopt the Microsoft platform, which aims to become the chat platform of company par excellence.

Microsoft Teams enriched with a new Outlook integration

Main new feature, the integration of Teams and Outlook, which means that users can now move an email conversation directly from Outlook to a Teams chat by clicking a button, but also also share a conversation from Teams to a email on Outlook. Microsoft has also added the ability to assign a tag to members of an organization, so that users can better target their messages.

Calls and meetings have also received an update in the form of live captioning, which can be activated during meetings on Teams to allow attendees to read what people are saying in real time. Marissa Salazar, Teams product manager, says this tool should improve meeting accessibility and efficiency, for example, if you are calling from a crowded airport terminal - but it should be noted that the company recommends talking clearly, slowly and avoid background noise, in order to get the most out of the service.

Note that this feature is currently only available in English, although other languages ​​should soon appear, without it being possible to know which ones. Additional security measures also allow administrators to more closely monitor content shared in Teams. Microsoft has activated the option of "legal suspension" of discussions on private channels, which are stored in users' mailboxes, in case it is necessary to preserve messages relating to a specific subject or individual. and which are relevant to a case.

Microsoft has also implemented new tools based on machine learning in its platform. These should help administrators to detect, capture and delete inappropriate messages on the Teams platform. Internal and external communications can now be scanned and reviewed by designated administrators to ensure that the content complies with company policy.

A number of other features have also been introduced to simplify navigation. For example, users can pin personal apps to the left bar of the Teams platform; and IT administrators can download, manage, block, or authorize new applications directly from the "Manage Applications" page in the Microsoft Teams admin center.

With the launch of this new set of features, Microsoft should further increase its user base, much to the chagrin of its elder Slack, founded three years before its birth in 2016. If the main difference between the two services previously lay in the presence of a free offer on Slack, Microsoft changed the game with the launch, in July 2018, of a free offer on Teams that does not require a professional version of Office 365 or a Microsoft account.

The free service is limited to 300 people, has 10 GB of file storage, and does not include Office 365 services like OneDrive or SharePoint. Still, that hasn't stopped companies from flocking to Microsoft's platform. Teams now claims more than 13 million users - three million more users than Slack. A survey has estimated that by the end of 2020, 41% of organizations will use Microsoft Teams and 18% Slack.

Some users have noted, however, that Teams is better suited for large companies; Slack, on the contrary, is easier to set up and administer, and can therefore meet different needs. Stewart Butterfield, the CEO of Slack, is not too worried about this, and recently spoke of Microsoft's growth, saying he did not "think it was really a threat."