E-commerce: Facebook launches the Business Suite application for SMEs

Technology: Facebook is continuing its strategy of developing e-commerce on its platforms, by designing new tools for businesses. Facebook is launching a new application for small businesses, allowing you to manage professional pages or profiles on both Facebook and Instagram.  Facebook Business Suite The tool is called "Facebook Business Suite". The platform explains that this app allows businesses to post to Facebook and Instagram at the same time, and manage and receive messages, notifications and alerts in one place. The interface will also measure engagement, visualizing the tool's metrics through an information tab on Facebook and Instagram.

"We first designed Facebook Business Suite for small businesses, but it's a long-term investment, and we hope to make it the primary interface for businesses of all sizes that use Facebook, Messenger, Instagram and WhatsApp," Facebook CEO Sheryl Sandberg said in a blog post yesterday. “Th…

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